We design, produce and communicate content
Don’t have time, ideas and resources to create and communicate content that works?
We can help.
We create content for
Our mission
When do companies call us?
Most of the time, companies hire us when they need content support for:
- lead generation
- customer education
- employee education
- brand and product awareness
- product demos
- e-learning
Our approach
What is learning-driven content?
Any type and format of content that contains a learning element. It provides huge value for our clients’ internal and external customers because they love learning. It helps them to realize their full potential. This, in turn, builds loyalty and creates trust between our clients and their customers. Our mission is to enable this vital chemistry.
About us
We are Qemie
We design and produce digital learning content that generates business. We create a unique combination of content formats that helps companies educate their internal and external customers in a meaningful and entertaining way.
We analyze the target audience’s demand for content and how well content is performing, and integrate up-to-date content marketing applications to automate processes.
Our services
What we do
We are a team of information designers, business analysts, technologists and content creators who are able to understand business goals and find the right solutions to reach them. Our primary ability is working with content – lots of content – and making it work for each unique business.
01
Content design
Instructional design is our core expertise. Together with subject matter experts, we design and develop learning experiences for our clients’ audiences. We transform any expert content into digestible and comprehensive learning content.
Deliverables
- e-learning instructional design
- consulting on technology stack
- design systems for e-learning interfaces
- development of concepts
- design of content campaigns
02
Content production
We create learning-driven content using various media formats. We have a dedicated team of editors, filmmakers, graphic designers and illustrators to create content that will perform.
Deliverables
- e-learning courses
- microlearning content
- webinars and live events
- green screen videos
- educational videos
- interactive videos
- live streams
- explainers
- podcasts
- infographics
- blog posts
- white papers
- presentations
- e-books
- case studies
03
Content communication
Content that’s seen is content that matters. The best practice for a content communication budget is that it should usually be twice as high as that for production. It can become a challenge to deliver content in times of content overload and when potential competitors have allocated large budgets for paid campaigns. We keep content communication in mind during each phase of design and production. We leverage our content research, performance and automation capabilities to make communication as efficient as possible.
Deliverables
- landing pages
- lead generation forms
- social media posts
- editorial plans
- content curation
- execution of content campaigns
- performance reporting/dashboards
- automation of content distribution
- management of content-driven communities
- content SEO-optimization
Case studies
Our work
Content design & production
Mission
Uponor is an international company that offers safe drinking water delivery, energy-efficient radiant heating and cooling and reliable infrastructure, enabling a more sustainable living environment. Uponor’s team made a strategic decision to invest in learning content marketing and turned to us with the request to create a series of e-learning courses that brings extra value to clients, prospects, partners and colleagues.
Solution
Our team of business analysts, instructional designers, and content creators developed and actioned a content delivery plan. The plan covered all steps of the e-learning content production process, including the development of learning-UI design, learning content design, production, testing and deployment.
Outcome
The instructional design and production of 15 interactive e-learning courses on BIM, water hygiene, heating, and product showcases. Courses were developed with Articulate Storyline and Rise software and deployed on the Docebo platform. They included content like educational videos, animations, infographics and gamification elements.
Content communication
Mission
EUMETSAT is the European Organisation for the Exploitation of Meteorological Satellites. Our mission was to generate traffic and guarantee conversion to their new online course about AI.
Solution
Our team developed ‘MOOC Booster’, a topic-related communications campaign that identified the target audience, set a message-audience fit, produced community-driven social media content and managed its distribution.
Outcome
The communications campaign generated traffic that resulted in 5,000 conversions in the form of course registrations.
Content design, production & communication
Mission
ROOMHERO is a specialist in interior fitting, operating in Germany. Our mission was to identify the most efficient communication channel and create content within a given budget. The project’s goal was to bring awareness to ROOMHERO’s products and services.
Solution
Our team researched to identify the content demand of ROOMHERO’s target audience in the real estate market. Based on the research results, we developed an online campaign and designed live and on-demand content generated by webinars.
Outcome
A series of learning-driven webinars about the latest trends in the industry, presented in an easy-to-understand way, brought awareness to ROOMHERO’s products and services. Webinars generated valuable prospects for the sales team.
Content design & production
Mission
Leadvise Reply is a digital transformation consulting company with expertise in the chemical, pharma, manufacturing and financial services industries. Leadvise’s strategy for acquiring robotic process automation (RPA) and AI projects leverages account-based marketing (ABM). Our mission was to create authentic content for the ABM campaign.
Solution
Our team of storytellers, artists and animators came up with the idea to illustrate and animate a graphics novel – the kind of content that will both educate prospects about new technology and entertain them in doing so.
Outcome
Graphic novels where automation experts save the world with the help of RPA and AI. The project included the production of two animated series and the design of comics books and content for social media. The Leadvise team networked with relevant prospects at a large company within the chemical industry and acquired an AI-related project.
Content design, production & communication
Mission
SAS is the leader in analytics and data management software and services. Our mission was to bring laser-focused awareness to the SAS brand and its new analytics products and services in the local data science community.
Solution
Our team designed a concept that allows both content-driven communities and SAS to benefit from partnering together. Our team curated technical content and scouted speakers for onsite events and webinars. The key emphasis was placed on presenting hands-on knowledge using various event formats such as meetups, workshops, panels, networking and live events.
Outcome
Over 30 events with over 100 talks and 5,000 registered participants were presented both onsite and online. Today, SAS has a well-established presence in many data science communities, boasts meaningful connections with its members and benefits from constructive feedback.
Content design & production
Mission
TechQuartier is a cross-industry innovation hub created to bring startups and corporates together. Our mission was to create content that would bring awareness to the TechQuartier community and attract more corporates to join the hub.
Solution
Our team developed a conceptual format, ‘Inside Innovation’. The goal of the format is to share the learnings of corporations in relation to innovation-driven projects via a series of informal interviews with innovators from top German companies and institutions. Our team carefully developed a list of questions and instructions and produced this series.
Outcome
A series of videos focusing on the financial services industry was successfully distributed on TechQuartier and its partner’s social media channels. Among guests were innovators from the largest financial institutions in Germany – DZ Bank, Rentenbank and Deutsche Bundesbank.
Content design & production
Mission
REGUL.AI is a RegTech startup. Its product is an AI-based SaaS platform that analyzes regulatory requirements for many industries. The startup applied for funding from the European Innovation Council Accelerator. Its requirements included providing a portfolio of media content, including a video pitch. Our mission was to create the required content and make sure it stood out.
Solution
To start, our team analyzed the startup’s product, its audience and USP. Then we studied the requirements of the EIC Accelerator in detail, as well as the best practices of past winners of the program. Using our research, we came up with a storyboard, script and a concept for visualizing key facts.
Outcome
Produced a short video pitch that reflected all the learnings of our carefully conducted research, making sure it got straight to the point. Its modular design allowed the startup to move around and extract parts of the video to also use on their social media channels to generate traffic to their website.
- E-learning
- Lead generation
- Product awareness
- Content for ABM
- Brand awareness
- Thought leadership
- Media support
Content design & production
Mission
Uponor is an international company that offers safe drinking water delivery, energy-efficient radiant heating and cooling and reliable infrastructure, enabling a more sustainable living environment. Uponor’s team made a strategic decision to invest in learning content marketing and turned to us with the request to create a series of e-learning courses that brings extra value to clients, prospects, partners and colleagues.
Solution
Our team of business analysts, instructional designers, and content creators developed and actioned a content delivery plan. The plan covered all steps of the e-learning content production process, including the development of learning-UI design, learning content design, production, testing and deployment.
Outcome
The instructional design and production of 15 interactive e-learning courses on BIM, water hygiene, heating, and product showcases. Courses were developed with Articulate Storyline and Rise software and deployed on the Docebo platform. They included content like educational videos, animations, infographics and gamification elements.
Content communication
Mission
EUMETSAT is the European Organisation for the Exploitation of Meteorological Satellites. Our mission was to generate traffic and guarantee conversion to their new online course about AI.
Solution
Our team developed ‘MOOC Booster’, a topic-related communications campaign that identified the target audience, set a message-audience fit, produced community-driven social media content and managed its distribution.
Outcome
The communications campaign generated traffic that resulted in 5,000 conversions in the form of course registrations.
Content design, production & communication
Mission
ROOMHERO is a specialist in interior fitting, operating in Germany. Our mission was to identify the most efficient communication channel and create content within a given budget. The project’s goal was to bring awareness to ROOMHERO’s products and services.
Solution
Our team researched to identify the content demand of ROOMHERO’s target audience in the real estate market. Based on the research results, we developed an online campaign and designed live and on-demand content generated by webinars.
Outcome
A series of learning-driven webinars about the latest trends in the industry, presented in an easy-to-understand way, brought awareness to ROOMHERO’s products and services. Webinars generated valuable prospects for the sales team.
Content design & production
Mission
Leadvise Reply is a digital transformation consulting company with expertise in the chemical, pharma, manufacturing and financial services industries. Leadvise’s strategy for acquiring robotic process automation (RPA) and AI projects leverages account-based marketing (ABM). Our mission was to create authentic content for the ABM campaign.
Solution
Our team of storytellers, artists and animators came up with the idea to illustrate and animate a graphics novel – the kind of content that will both educate prospects about new technology and entertain them in doing so.
Outcome
Graphic novels where automation experts save the world with the help of RPA and AI. The project included the production of two animated series and the design of comics books and content for social media. The Leadvise team networked with relevant prospects at a large company within the chemical industry and acquired an AI-related project.
Content design, production & communication
Mission
SAS is the leader in analytics and data management software and services. Our mission was to bring laser-focused awareness to the SAS brand and its new analytics products and services in the local data science community.
Solution
Our team designed a concept that allows both content-driven communities and SAS to benefit from partnering together. Our team curated technical content and scouted speakers for onsite events and webinars. The key emphasis was placed on presenting hands-on knowledge using various event formats such as meetups, workshops, panels, networking and live events.
Outcome
Over 30 events with over 100 talks and 5,000 registered participants were presented both onsite and online. Today, SAS has a well-established presence in many data science communities, boasts meaningful connections with its members and benefits from constructive feedback.
Content design & production
Mission
TechQuartier is a cross-industry innovation hub created to bring startups and corporates together. Our mission was to create content that would bring awareness to the TechQuartier community and attract more corporates to join the hub.
Solution
Our team developed a conceptual format, ‘Inside Innovation’. The goal of the format is to share the learnings of corporations in relation to innovation-driven projects via a series of informal interviews with innovators from top German companies and institutions. Our team carefully developed a list of questions and instructions and produced this series.
Outcome
A series of videos focusing on the financial services industry was successfully distributed on TechQuartier and its partner’s social media channels. Among guests were innovators from the largest financial institutions in Germany – DZ Bank, Rentenbank and Deutsche Bundesbank.
Content design & production
Mission
REGUL.AI is a RegTech startup. Its product is an AI-based SaaS platform that analyzes regulatory requirements for many industries. The startup applied for funding from the European Innovation Council Accelerator. Its requirements included providing a portfolio of media content, including a video pitch. Our mission was to create the required content and make sure it stood out.
Solution
To start, our team analyzed the startup’s product, its audience and USP. Then we studied the requirements of the EIC Accelerator in detail, as well as the best practices of past winners of the program. Using our research, we came up with a storyboard, script and a concept for visualizing key facts.
Outcome
Produced a short video pitch that reflected all the learnings of our carefully conducted research, making sure it got straight to the point. Its modular design allowed the startup to move around and extract parts of the video to also use on their social media channels to generate traffic to their website.
Contact us
Interested in digging deeper?
If you’d like to talk to us about a project you can contact Wolfgang
